
Have you ever wanted to host an event at the university level but couldn’t because the platforms aren’t sustainable? Organising an event should not come at the expense of the environment.
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Host hybrid events with ticketing, abstract submissions, and virtual meetings
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Real success stories from events powered by Dryfta

Have you ever wanted to host an event at the university level but couldn’t because the platforms aren’t sustainable? Organising an event should not come at the expense of the environment.

Organizing a university conference can be exciting, bringing in many new possibilities. You’re finally getting that symposium approved, securing speakers you’ve admired for years or hosting your department’s flagship annual event. However, for half of all event organizers in universities, come unpredictable attendance numbers and budget uncertainty.

According to a survey by Umbrek, only about 40-70% of your audience are active attendees. The other half leave your event without ever speaking to the speakers they came to hear. This is the grim reality when event planners fail to encourage interaction between attendees and speakers in their events.

Integrating your event CRM is the final and most important step in your journey toward data-driven event planning. Many organizers tend to disregard this decisive process. Perhaps they think to themselves, “I’ve set up my registration system and abstract management portal, what else matters now?” Yes, the most difficult part of getting your systems operational is behind you. But your integration approach can either make or break your ability to understand what’s actually happening with your event.

In only a few years, event management automation has managed to work its way up to become one of the most rewarding solutions for professional event organizers. And it only keeps getting better. According to Market.us, the number of planners adopting automated systems has increased multifold in the last two years.

Virtual events: two words that have become part of our everyday vocabulary in the modern digital space. The rapid adoption and subsequent evolution of virtual event platforms in only a few years is remarkable. Despite video conferencing technology being available for public use for over a decade, a fully immersive virtual event was always a fairly distant concept for most people.

It takes blood, sweat and tears to plan and put together a full-scale event or academic conference. The latter is all the more herculean given the nature of it: abstract submissions, their subsequent reviewing and publication for viewing. Just when event planners heave a sigh of relief post-planning, the task of advertising and marketing the conference takes them right back to the grindstone.

An event or conference website is the first handshake between your event and your future attendees. If it’s awkward, slow, or confusing, people are going to take a hard pass. But if the event website design is clear, fast and easy to use, visitors will sign up faster than you can say ‘keynote speaker.’ Building an event website interface that drives registrations demands some non-negotiable design elements. A smooth one sets the tone and makes the audience eager for more.

Most present-day conference organizers are surprised at the challenge of keeping attendees engaged and satisfied throughout multi-day events. This is a hurdle that is particularly relevant in reaching out to and sustaining the interest of the present generation today. With shorter attention spans and a multitude of things to juggle daily, it is hardly sufficient for conference planners to simply plan and organize said conferences. Hence, it is now just as important to stand out with interactive event schedules.

Research conferences have long depended on printed programs that everyone carries until they start to fall apart midway through the event. It made sense once. Before digital tools took over, a neatly bound program felt like a mark of professionalism. Yet, that routine now feels impractical in a world where schedules shift by the hour and participants expect updates at their fingertips. Universities and academic organizations have begun realizing that mobile event apps can do what printed booklets never could: keep pace with the real rhythm of conferences.

Most event organizers will admit that organizing an event, whether modest or large-scale, is a challenge. It takes time, effort and money to put up a good show for those who sign up. Much early into planning an event, all professionals involved in budgeting come to realize that the financial estimates are hardly set in stone. They’re changing almost every other day. What looks reasonable on paper is rendered logistically impossible in execution. All thanks to inflation and prices that go up and come down at any minute.

Someone clicks ‘Register Now’ on your conference website and they fill out their name and email. They then select their ticket type. And boom, they vanish. No payment, no completion. If the thought of another abandoned registration in your analytics dashboard sounds too familiar, you’ve come to the right place.
This dreaded scenario for event organizers plays out far too often. You watch your conversion rates hover around 40-50% and begin to wonder where the other half of your potential attendees have disappeared to. What if we told you that some of these drop-offs are fairly preventable?