9 Steps to SEO Your Events for a Bigger Impact

SEO your Events

 

If you're promoting an event, it's important to consider the role of search engines in your marketing efforts. For example, if you want people to find out about a big event on your website — like a tradeshow or a conference — it's helpful if people can quickly find that information when they're looking for it online. That means making sure your website is search-engine-friendly, which means spending some time optimizing its content so that it ranks well in search results. Here are some steps you can take to make sure this happens:

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How to Boost Your Event’s Attendance Without Paying for Ads

Boost Your Event's Attendance Without Paying for Ads

 

I'm sure you've heard of the saying, "it's not what you know, it's who you know." That may be true in some cases, but in the world of promoting events, it can also be about what your friends and connections know. In this article, we'll talk about how to improve your event's attendance without paying for ads by building an audience online. We'll explore ways to invite your most engaged attendees via email, plus how to get speakers and partners involved in promoting your event (and why they should). Plus we'll discuss a few more tips for getting people excited about attending an event: make it simple for them to share on social media; offer up something valuable as an incentive; customize the email invite to show off its awesomeness—and more!

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37 Best Social Media Tools for Event & Meeting Planners

37 Best Social Media Tools for Event & Meeting Planners

 

How do you take all of your event marketing efforts and make them into a cohesive whole? How do you use social media tools to help market an event? What are the best social media tools for meeting and event planners to use? Here's a list of 37 social media tools that will help you get the word out about your upcoming events:

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4 Ways to Create Buzz Around your Event

Create buzz around your event

 

Introduction

The best events are the ones that create a buzz long before they happen. The reason we know this is because of how much we love our favorite festivals, conferences and industry events. Whether it's the incredible programming or just the chance to be surrounded by like-minded people, these occasions become something you look forward to months in advance. People talk about them at work, they plan time off around them, and they even try to get into a special event simply because everyone else will be there too (and it'll make for some great Instagram stories).

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Want More Attendees? Here’re a Few Strategies to Get Those Bums in Seats

Want More Attendees

 
The goal of any event organizer is to fill their event with attendees and make sure they are having a good time. This can be tricky, as it requires you to maximize the number of interested potential attendees while also ensuring that those people attend your event when it happens. If you want more people in your audience, consider these strategies:
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Top 10 Fresh Ideas to Attract Attendees to Your Conference

top-10-fresh-ideas-to-attract-attendees-to-conference

 

Organizing a conference, albeit a huge task on its own, would seem rather small when compared to the gargantuan responsibility of getting people to notice your conference and make an effort to attend it. Many conference organizers are usually left stumped when it comes to conceptualizing new ideas to attract a larger number of footfalls to their events. To help with such thought dead-ends, we’ve put together a list of ten fresh new ways for you to attract more people to your conference.
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