We all know that the first impression is the most important one. When people are considering attending your festival or event, they'll want to get as much information as possible about it. Your website can be a great way to make this experience positive by showing what your event is all about and how it will benefit them. But creating a successful website isn't easy—there are many things to think about before you even start writing copy! Follow these tips to help create a site that's fun, informative, and easy on the eyes: