You’ve just planned on hosting an event or conference. In no time, your registration tab goes live. And your event officially begins. The first registration, perhaps a demo or a dummy filled in by someone from your team, is what breaks the duck. However what often follows is hollow silence until the next registration comes in. And they don’t come in a few minutes or a few hours for most event organizers working in smaller volumes, for those just starting out. It takes days, sometimes weeks. Weeks of anticipation and agonizing waiting, wondering if enough people will turn up for the show to even happen in the first place. Forget an audience.Â