How to Run an Event on a Shoestring Budget?

Budget manager

 

Planning an event, no matter the scale, requires careful budgeting to ensure success. Contrary to popular belief, a larger budget doesn’t always guarantee a better event. With smart strategies, creativity, and resourcefulness, you can deliver an impeccably executed event without overspending. Here’s a guide on how to plan and run a successful event on a limited budget.

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How to Protect Your Event Data from Cyber Threats

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With devices, applications and internet connectivity multiplying year on year, it is no surprise that the risks associated with cyber security too are on the rise. While every enterprise working in any industry needs to focus on strengthening their digital security, event management is no different. Especially since it involves data from sensitive sources such as event sponsors, event attendees and the enterprise itself, a well-rounded cyber security framework is necessary.

Additionally, damage in case of data and cyber slippages are nothing but heavy. The damage in terms of monetary cost a business suffers due to a malware attack is estimated at an average of 2.4 million2 , aside of reputation risk and further losses. Which is why, creating a sound cyber security framework in event management is paramount. Here’s how you can achieve that.

☑ Create A Comprehensive Cyber Security Strategy

As an organization, the primary and foremost process in the direction of cyber security is to chalk out a comprehensive cyber security strategy. While this should be an enterprise-wide exercise, it should be reiterated and customized at the start of any initiative such as an event. Some facets of this strategy can include:

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4 Advantages of Cloud-Based Event Management Software

cloud-based-event-software

 

Many people are under the impression that event management is somewhat an easy task to accomplish, but only those who are actually in the field would know how many details need to be looked after for a single event to run as smoothly as possible. And it would be a difficult feat to keep track of all these little details separately, which is why most event managers enlist the help of an event management software that helps them to integrate all these components that are required to organize an event, into a single, easy-to-manage platform.

Out of all the several types of event management software that are available in the market, there seems to be a preference for cloud-based event management software. Why, you ask? Let’s find out what the advantages of a cloud-based event management software are and you’ll see why it’s one of the most preferred among event managers and planners.

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Measuring Return on Investment (ROI) of your Event

ROI

 

The whole point of organizing an event is to get people to attend your event, have a good time, connect with you on a face-to-face platform and leave you with a bunch of new leads for your further marketing funnels. But, how about the Return on Investment (ROI) of your event? We know how to calculate the ROI for businesses, but what about an event? Here are a few ways that you can use to measure your event ROI, depending on the type and goals of your events.

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Tips for Generating Leads in an Academic Conference

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Conferences, business events and industry trade shows are an excellent platform for business outreach and networking. Increasingly, these events are not just being used as tools for business awareness, but also prospect identification and lead management. With thousands of dollars being spent on curating and executing academic conferences, there needs to be an identifiable, tangible, and traceable business benefit derived from them in terms of lead management and sales realization. Here’s how you can achieve all of this and more at your next academic conference.

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How to Choose a Theme for Your {Scientific} Event

event-theme

 

When organizing an event, especially a scientific one, setting a theme can be pretty mind-boggling thing. The theme is often confused with a topic or an idea. The difference is that a theme is something that encompasses everything that is related to your event and topics or ideas would be decided on whether they fall into the theme umbrella. Setting a theme allows for your audience to have an idea about what your event is about and is essentially their first impression of it. Here are a couple of tips on how you can choose a theme for you event.

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