Google Analytics is a free tool from Google which lets you track real-time visits, clicks and other important details about your website. Here’s how you can set up Google Analytics on your website and start tracking:
Dryfta Event Management Software comes integrated with Google Analytics to record and measure the visits and clicks made to your event websites. If you are using Dryfta to build and manage your event website, you are able to see the visitors coming to your event website, both in real-time and historically. Here’re the steps:
You can now integrate Google analytics with your Dryfta-powered event website. Simply paste your Google Analytics ID into your Dryfta dashboard and you would be able to view website hits, number of pageviews, locations of your website visitors, in real-time, and everything else that Google analytics offers.
The more you know your visitors, the more you understand your prospective attendees, and make decisions accordingly like which prospects need more targeting and re-targeting, for which countries should you increase your ad spending for your event, and other similarly important decisions. These decisions are what is going to make your event a success.