Customer Relationship Management (CRM) has revolutionized the event management industry. A robust CRM tool not only streamlines your event management processes but also enhances your ability to engage with attendees, personalize their experience, and ultimately drive revenue.
Whether you are a professional or just starting, understanding the value of CRM in academic event management is crucial to the very core. Let’s explore how you can leverage CRM to enhance your events.
In this blog, we have listed 15 such powerful platforms that transform data into actionable insights with the help of CRM systems.
1. Dryfta
Dryfta’s event CRM is the command center for all our communications and outreach. Instead of judging between different systems, one for contract management, another for email campaigns, and yet another for reporting, Dryfta provides everything in a unified platform.
This all-in-one platform enables organizers to segment contacts and attendees using customizable criteria, such as demographics, roles, and interests. This segmentation enables highly targeted and personalized communication, ensuring that the right message reaches the right audience and boosts engagement.
2. Ex Ordo
Ex ordo is one of the most prominent CRM systems because its robust data management and analytics features allow universities to transform their data into actionable insights for managing scholarly events.
Its power comes from several key factors:
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- Centralized Data Management:Â It gathers all the data into one unified system and helps check the customer reviews more thoroughly.
- Workflow Automation: This system automates labor-intensive, routine administrative tasks like sending reminders, generating receipts, and tracking the submission process.
- Real-time Reporting: Customizable dashboards provide a complete, real-time overview of the conference status, including submission rates, payment statuses, and engagement metrics.
3. OpenConf
It is not a traditional customer relationship management platform, but a highly specialized, abstract, and peer-reviewed management tool that centralizes and structures complex academic data to enable data-driven decisions for the organizers.
Therefore, the system provides powerful data export capabilities that enable organizers to analyze it in depth or produce customized reports to track performance and make strategic decisions.
4. EasyChair
This platform performs as a powerful academic conference management system. It offers features that emulate CRM principles within an academic context by centralizing data and providing analytical tools that transform that data into actionable insights for conference organizers.
It builds a database of users across thousands of conferences, creating a rich repository of academic profiles and interactions over time.
The system allows statistical and analytical tools that enable organizers to monitor key metrics.
5. Conference Tracker
It is not a traditional CRM, but a very specialized, abstract, and peer-reviewed management tool that can centralize and structure complex academic data in order to enable the organizers to make data-driven decisions.
Hence, the system provides powerful data export capabilities that let organizers analyze it in depth or produce customized reports to track performance and make strategic decisions.
6. ScholarOne Abstract by Silverchair Support
Since it acts as an analytical academic CRM with comprehensive reporting, workflow management, and data analysis capabilities, it is considered one of the strongest academic conference management systems.
In other words, the strength of ScholarOne lies in centralizing complex academic workflows and applying sophisticated data analysis so that academic organizations can move beyond intuition to proactive, data-informed decisions.
7. ConfTool
A CRM can sort, analyze, and prioritize your sales leads so that your sales team can focus on the opportunities that are likely to close and provide accurate data for them.
Conftool breaks down information silos by centralizing data from recruitment, admissions, student experience, and alumni relations, providing a comprehensive 360-degree view of every student.
ConfTool is designed to scale with the institution’s needs and integrate seamlessly with existing systems like learning management systems and student information systems.
8. University Event Organizer by AgileSoftLabs
It centralizes data, automates key processes, and provides advanced analytics that transform raw information into actionable insights throughout the entire student lifecycle.
The platform helps to keep a strong, long-term relationship with its alumni by tracking their history of engagement and donations; such information allows for targeted fundraising campaigns and invitations to relevant networking events, hence fostering belonging and encouraging further support.
9. Eventtia
Core competencies include robust data collection and analytics that transform raw information into actionable insights to help academic institutions enhance event planning, attendees’ experiences, and ultimately measure the return on investment.
Eventtia brings different data sources together, like registration forms, tracking of attendance, and session engagement, in one single platform.
Using Eventtia’s dashboards and analytics allows the centralization of all event data and the precise measurement of the impact of your event strategy.
10. Whova
Whova provides an all-in-one event management platform that gathers comprehensive attendee data and offers actionable insights in return. Therefore, it helps academic organizers move away from simple headcounts and into making informed decisions on the improvement of future events and driving year-round engagement.
Event organizers can continuously refine their approach by using features such as Whova’s attendee analytics and post-event reports, which make each event even better than the last.
11. OpenResearch
It is a cloud-based service for maintaining and analyzing structured data about all kinds of academic events. It consolidates information from various sources into a single, comprehensive 360-degree student profile.
As an open-source solution, OpenResearch offers a high degree of customization, allowing institutions to tailor the system to their specific workflows and needs without being locked into a vendor’s proprietary limitations.
12. CyberChair
CyberChair helps manage all lifecycle data of students, leveraging built-in advanced analytics, AI-powered tools, and automation to uncover key actionable insights for personalized communication and improved institutional outcomes.
It acts like a single source of truth that comes together after integrating all the data from interactions: queries, applications, academic documentation, and communications.
The right tool can make all the difference in data analysis, and that is where CyberChair comes into play.
13. MiniConf
The CRM gathers information from various sources and puts it together on one unified platform. This holistic view of every student acts as the foundation for effective analysis. The analytical data can be put to use by the CRM to predict future trends and behavior related to the students using predictive analytics.
It does this by identifying at-risk students through performance and engagement data and enabling timely, personalized support from educators.
14. Dossier.events
It is specifically designed to manage end-to-end event planning within an academic context, while also offering AI-powered lead generation and smart CRM features. This enables educational institutions to host professional events and manage related data efficiently, with minimal overhead.
It provides tools such as attendee portals and learning management system integration, which can enhance the overall engagement of participants in academic events, including workshops and webinars.
15. ConfSys 4 by Concordia University
It transforms data primarily through its intelligent automation and data extraction features. Instead of relying solely on manual data entry, ConfSys 4 uses machine learning and natural language processing to automatically extract reliable metadata.
This platform uses the extracted metadata to match papers with reviewers’ areas of expertise, improving the relevance and quality of the review process.
Parting Thoughts
Effective event logistics rely on event data, which provides valuable insights to optimize all aspects of planning and execution.
Dryfta is not just a CRM; it’s a comprehensive conference support platform tailored to meet the needs of event planners around the globe. Whether you’re organizing an academic conference, a trade exhibition, or a corporate event, Dryfta helps you keep your audience engaged and your communication organized.
At Dryfta, we are committed to continuous improvement, both for ourselves and for the products we provide. If you have a feature request or an idea that could enhance Dryfta, we would love to hear from you! Your feedback is invaluable in ensuring that Dryfta evolves to meet your needs. You can try our free demo to understand the CRM system better.